Ian Slipp
Rubric Marketing
Ian Slipp is the founder of Rubric Marketing and sees this from the smallest end of the scale. He builds purpose-fit tools for an audience of one, and has replaced a large share of his own software subscriptions in the process — a useful counterweight to the idea that AI adoption means buying more.
The Session
On the Stage
-
Track Track 3 – Work SmarterView Session
Why AI Fails at Small Businesses (And How the Winners Get It Right)